Answer Engine & Generative Engine Optimisation
Be found where your customers ask questions — not just on Google, but inside ChatGPT, Perplexity, Gemini, and every AI-powered answer engine reshaping how people discover brands.
What Are AEO & GEO?
Answer Engine Optimisation (AEO) ensures your brand appears in AI-generated answers across tools like ChatGPT Search, Perplexity, and Google's AI Overviews.
Generative Engine Optimisation (GEO) goes further — structuring your content so large language models (LLMs) not only find you, but cite you as an authoritative source.
Traditional SEO targets search engines. AEO & GEO target how AI models understand, index, and recommend your brand — the new way 60%+ of users discover information.
The AI Search Shift
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60% of searches
now start with AI-powered tools like ChatGPT, Perplexity & Gemini -
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Zero-click answers
AI delivers direct answers — users never visit traditional search results -
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Traditional SEO isn't enough
High Google rank ≠ AI visibility. You need both.
How We Make You AI-Discoverable
AI Query Mapping
We identify the exact questions your ideal customers ask AI tools — not just keywords, but full conversational queries and follow-up prompts.
Content Structuring
We rewrite or create content using LLM-friendly formats: clear headings, fact-dense paragraphs, structured data (Schema.org), and scannable summaries.
Authority & Citation Building
We position you as a trusted source by building backlinks, citations, and mentions in contexts AI models reference when answering questions in your domain.
Technical Optimisation
We implement JSON-LD structured data, optimise for crawlability, and ensure AI-readable metadata so LLMs can parse your expertise correctly.
AI Visibility Tracking
We monitor where and how often your brand appears in AI-generated answers — measuring share of voice across ChatGPT, Perplexity, Gemini, and Bing AI.
Continuous Refinement
AI models evolve monthly. We continuously test, refine, and update your content to maintain visibility as algorithms shift.
Is AEO & GEO Right for Your Business?
B2B SaaS & Tech Companies
Your buyers research solutions via AI before ever visiting your site. Be the answer they get.
E-Commerce & D2C Brands
Consumers ask AI for product recommendations. Appear in those answers or lose sales to competitors who do.
Professional Services
Lawyers, accountants, consultants — clients find you via AI-generated advice. Establish authority early.
Education & Training
Learners turn to AI tutors. Position your courses, programs, or credentials as the trusted next step.
Local & Multi-Location Businesses
AI answers local queries ("best X near me"). Optimise for local AI visibility, not just Google Maps.
Ready to Be Found in the Age of AI?
Book a free AI visibility audit. We'll show you exactly where you appear (or don't) in AI-generated answers — and how to fix it.