When someone searches “dentist near me” or “tailor in Indirapuram”, the first thing they usually see is a map with three businesses. Those listings come from Google Business Profile, and it is free. If you serve customers in a particular area, this is one of the most useful things you can set up.
Step 1: Search for your business first
Search for your business name on Google Maps. If a listing already exists, you can claim it instead of creating a new one. Duplicates can confuse both customers and Google.
Step 2: Create or claim the profile
Go to business.google.com, sign in with the Google account you want to manage the profile, and add your business name, category and location. Choose the most accurate main category, since it influences which searches you appear for.
Step 3: Fill in everything
- Your name, address and phone number, written exactly as on your website.
- Opening hours, including any holiday changes.
- A short description in plain language.
- Your services or products.
- Clear photos of your shop, team and work.
Step 4: Verify
Google will ask you to verify that the business is yours, usually by video, phone or postcard. Follow the options shown for your account.
Step 5: Keep it alive
Reply to reviews, add new photos now and then, and post an update when you have an offer or news. An active profile looks more trustworthy than a forgotten one.
Connect it to your website
Link the profile to your website, and make sure your website shows the same name, address and phone number. Consistent details help Google, and AI assistants, be confident about who you are.
If you would like help getting your local presence in shape, take a look at our services or book a free strategy call.